How We Help

Marketing Strategy Planning

  Business and Franchise Tracking  

Marketing Program Evaluation


Copy Development and Evaluation


New Products and Product Development


Line Planning


Research Method Enhancement


KMRD: The Marketing Research Department

For companies with a small Marketing Research Department, or none at all, Kaplan MRD, Inc. is an independent MRD that provides all the staff services of an “in-house” MRD, without the overhead staff costs.